Subjectivity and Aspects of Contemporary Identity

According to Tracy Marafiote, the phrase individual is associated with three terms- self identity, subjectivity and agency- which are expressed as salient aspects of human being (2004, p.2). The degree to which different scholars stress or ignore subjectivity reveals perceptions of the person as an individual and vice versa.Advertising We will write a custom essay sample on Subjectivity and Aspects of Contemporary Identity specifically for you for only $16.05 $11/page Learn More Self or subjectivity focuses on the level of presence of a consistence, coherent and recognizable quintessence of an individual in all circumstances. The construct of subjectivity on the other hand represents a person’s social and historical status. It is a position that defines the basis of his knowledge and experience. It also usually deduces a positioning of an individual by outer social forces (Marafiote 2004, p.2). A major aspect of contemporary identity and modern vi ews of the individual is the idea of inwardness, the concept of our selves as beings with inner depths, and the connected notion that we are selves (Marafiote 2004, p.3). Linguistic constructionists generally oppose the notion that an individual has a subjective character. According to this school of thought, subjectivity is perceived as an attainment of relationship. Thus, subjectivity is perceived as an action that emanates from the social and historical situations and relations in which an individual (as subject) encounters. In this context, subjectivity is not an expression of some aspects of the person, but is generated via an individual’s social relations that provide signs as to the type of behaviours and actions deemed suitable or anticipated in a given social environment (Salgado and Hermans, 2005, p.5). In nutshell, the notion and apparent existence of the rationality of subjectivity constitutes a social construct (Marafiote 2004, p.4). Subjectivity on the other han d implies describing individuals as mainly influenced by social relations and other discursive actions. With respect to the notion of inter-subjective interdependency, Gergen (1994) attempts to alleviate a prospective situating of individuals as resolute subjects who are scarcely more than the passive aggregation of their interactions (p.215). The concept of subjectivity is borrowed from theories postulated by other scholars such as Mead and Goffman (Gergen 1994, p. 216). Shotter (1993) presents a slightly different idea. His form of alienating from a resolute subjectivity mirrors Gergen’s ideas.Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Shotter defines what emerges as a concession: an individual’s social identity is determined by the position of the subject, for example, a citizen of Chicago, Mary’s son or the local Member of Parliament. These positions generate a se nse of self or an identity and as a result turn in to the foundation of a person’s social individuality- where an individual is recognized in terms of their relations with others (Shotter 1993, p.175). Agency is defined by McNamee and Gergen (1999) as â€Å"the figure of a lone individual whose intentions, plans, understanding and control over actions apparently take place in a world without others† (p.71). McNamee and Gergen thus describe human agency in terms of relational responsibility; one that takes place within relational dialogue and action. It entails behaviours that sustain and promote types of interchange from which beneficial action itself is realized (McNamee and Gergen, 1999, p.18). Thus, what is emphasized here is a definition of agency that gives credence to an individual whose actions and intentions occur in a world where other people are present (Marafiote 2004, p.5). In Balanda: My Year in Arnhem Land, Mary Ellen presents her subjective, personal acc ount of her experience in Arnhem Land. Balanda is a good example of the recent developments in non-fiction work where an outsider, usually journalists, plunges themselves in a situation of which they posses negligible prior knowledge. Other similar works include Helen Garner’s examination of the legal system in Joe Cinque’s Consolation and the First Stone. However, Balanda emerges as the most outstanding non-fictional work. As Ellen stresses in the book’s title, the author’s note and other parts of the book, Balanda is merely a subjective, personal account of her experience living in Aboriginal communities (Review of Balanda 2007, p.1). Balanda is a phrase used by Aboriginals to describe non-Aboriginal people living among them.Advertising We will write a custom essay sample on Subjectivity and Aspects of Contemporary Identity specifically for you for only $16.05 $11/page Learn More The phrase clearly describes non-natives as outsiders, and Ellen’s decision to use it as the title of her book reflects the general notion of how she and other non-natives she interacted with during her stay in the Aboriginal communities, remained outsiders to that community (Reed n.d., p.3). During her 14 months stay in Arnhem Land, Ellen experienced a strong feeling of otherness in the community. This is mirrored in the way she employs the phrase Balanda as the title of her book. Her sense of alienation is extended to the non-indigenous members of the community. She discovers that several white people in Arnhem Land practise their own sub-cultures. According to her, they belong to diverse tribes and scarcely drift out of them. Due to her relative alienation, Ellen states that she became cautious with everyone, including white people, attempting not to sound too green, too urban and too green. She also did not try to assume too much space of the land of Aboriginal people. Ellen was surprised by the prevalence of middl e-aged white people in the community as guardians of Whitlam self-determination policy. Initially, Ellen anticipated working with social-justice oriented individuals of her own age. She envisaged that the community would have plenty of upright young adults, who like her, were drawn to this place by social ethics. Ellen’s experience with these white guardians offers one of Balanda’s most elementary insights: this trivial establishment had promoted a dependency attitude that sustained their ranks among Aboriginal communities. In particular, she noted that the white members in these communities used training as a tool to validate their existence on the grounds that they would be rendered irrelevant once their jobs were filled by Aboriginal people. As a result, Ellen explains that they protected indigenous people from employment and bureaucratic obligations (Review of Balanda 2007, p.2). As she reflected on her linguistic project, Ellen noted that the involvement of white linguists rendered Aborigine’s self-determination process irrelevant. As a result, a harmful communal dependency grew between Aboriginal people and Balandas. Ellen explains that in spite of these intentions, both cultures experienced negligible crossovers.Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More It appeared improbable that indigenous people would ever live like Balandas: become educated; get a 40 hour per week job; and supervise resources the Aboriginal way. Ellen’s subjectivity is depicted when she states that Aboriginals could not behave like Balandas because they were half humans, with no laws, religion, culture or basic understanding of what is important in life (Review of Balanda 2007, p.3). Ellen depicts the manner in which this dependency attitude is eked in the minds of Aboriginal people. She states that the natives made white settlers indispensable and had no plans to replace them from their administrative responsibilities. As she mounts her case, Ellen directs her attention on social issues such as alcohol abuse, over reliance on CDEP and domestic violence. The storyline trajectory she uses to describe these social issues stems from her life experience in Arnhem Land and the transformation in her attitude (subjectivity) on Aboriginal issues that takes place as a result. The strong and weak points of this book are illustrated by Ellen’s narrative strategy. At one point, she employs a subjective approach to drag readers along her down the rabbit hole encounters in Arnhem Land, although one can easily get bored as Ellen gives a detailed chronology of her daily activities in Arts Centre. To some degree, Ellen’s narrative approach enables her-as a relative stranger- to give a personal account on a number of social issues she comes across. There are also cases where she reveals her naivety regarding the same issues. For instance, when she visits Alice Springs on a field research trip, she is astonished to discover that some indigenous people are hired in influential positions in local organizations. This act reveals her lack of knowledge about the topography of Aboriginal affairs (Review of Balanda 2007, p.4). One of the painful points of Ellen’s experience in Arnhem Land occurs when she is scorned at for her outlooks a s a young woman, a southerner, and a foreigner. Ellen complains that her opinions are ignored although she had spent nearly one year in the community. She sarcastically describes the political system used in Aboriginal community, particularly on a person’s right to express his views. One other major observation about Ellen’s experience in Arnhem Land is the relational dimension that entails working with indigenous people. Normally, it requires dedication and time to create a relationship with Aboriginal people to be able to address social issues in the community. Ellen claims that she decided to leave Arnhem Land due to a sense of dejection regarding social issues such as domestic violence and alcohol abuse, in addition to the inability of the white community to take appropriate actions to improve Aboriginal lives. She connects her decision to leave the community to her criticism of the ability of the Balandas to maintain itself. Her subjectivity is manifested when she feels dejected by being unable to solve problems facing Aboriginals. She fails to realize that it is impossible for anyone, even her, to improve the wellbeing of the natives in less than one year (Review of Balanda 2007, p.6). Ultimately, Ellen employs caution while she explores the current status quo in Arnhem Land. She aspires to make both political and moral issues in rural Aboriginal communities more reachable to readers from a similar environment to herself. She is extremely cautious in foregrounding her subjective processes to avoid disparaging or romanticising the Aboriginal people she comes across. The main weakness in Balanda is Ellen’s lack of affinity with majority of indigenous and non-indigenous people in the community (Review of Balanda 2007, p.8). The major impression derived from this book is Ellen’s attempt to try to understand the community into which she encroaches and depicts herself as a well-meaning and socially dedicated Balanda from the south. However, only flickers of understanding materialize: to some levels, Ellen seems to acknowledge that she cannot make any lasting contribution. Her readers are also Balandas by implication because very little evidence exists to suggest that Ellen’s book is written for readers different from herself. Therefore, while Ellen recognizes her own opportunity and those enjoyed by other Balandas she interacts with in the community; this knowledge stays partials and does not include the question about her esteemed speaking position vis-à  -vis that of Balanda and the natives. She also fails to rise above the long-established Eurocentric perception that we need to help native people (Reed n.d., p.5). Ellen’s book is also quite suggestive at times; the title of her book Balanda is used to literally refer to the non-natives people in the community. The title is also used to describe Ellen and her encounters in the community as out of place, on a territory that she describes as Abo riginal. It also describes Ellen as a non-native because she is out of place, far away from Melbourne where she usually engages her friends in discourses about Aboriginal issues. Ellen’s position as a Balanda among the natives enables her to investigate the personal and philosophical issues that append to this position, as she discovers what it implies to be a Balanda. Ellen protracts the custom of positioning natives as being up north. This is shameful since her investigation of the exact connotation of being Balanda in Aboriginal community brought about some fascinating issues for discussions on cross cultural engagements (Reed n.d., p.6). Ellen is able to provide critical insights on self determination and her role (and white workers) which she describes as present day missionaries. However, she appears to have an affinity to extrapolate from her personal experiences, to a complete investigation of self-determination as unfeasible. This is a sweeping statement that differs from the experiences of scores of other Balandas living among native communities. Ellen fails to account the role of native people in successful implementation of self-determination programs among the indigenous communities. Therefore, self-determination is depicted as the dilemma, a dangerous sweeping statement in this ever rising conservative epoch. Ellen connects it to present discourses on welfare dependency and appears to regard the linkage as adequate in itself, devoid of any cross-examination of the utility of the Aboriginal dilemma (Reed n.d., p.7). Ellen describes social problems that are present in Aboriginal communities. These include domestic violence towards women, substance abuse by teenagers, illicit brews (grog) and institutionalized male aggression toward women. Readers are unable to understand how Aboriginal women in Australia struggle to define and present their personal responses to these issues. Ellen appears ignorant of the level to which the issue of speaking positions and domestic aggression towards Aboriginal women has been cross-examined. Also, the manner in which Balandas drink their illegal but secretly endorsed wines and spirits, which are delivered by the Darwin barge, reveals duplicity that encloses their being permitted. The consumption of grog by Balandas is exhibited as benign. This emphasize Ellen’s focus on drinking problem by Aborigines, which is utterly generalized, considering her fleeting denial of the typecast of the drunken no-hoper Aborigine as presented in the pages of her book (Reed n.d., p.8). Ellen feels literary out of place in indigenous communities. She later encounters a sexually threatening episode from Rodney, an Aboriginal man who demands sexual favours from her. Reader learn about this encounter when Ellen talks to Alice, one of her Balanda friends, about two Aboriginal men jailed, one for murdering his wife and the other for raping her own daughter. Ellen employs a subjective approach as she recou nts her encounter with Rodney. On one hand, she reveals her fear of every Aboriginal man she came across (because they all resembled Rodney). On the other hand, she feels embarrassed by her racist feeling. The book does not dwell further on Ellen’s fear of all Aboriginal male and what the encounter with Rodney reveals about her racist views. We learn later that Ellen experienced violence from her father which made her live in utter fear. However, she portrays her father’s violence as an isolated case while the Rodney’s case is perceived as a widespread problem connected to community-based hostility (Reed n.d., p.8). Ellen and her Balanda friends were invited to see an Aboriginal dancing ceremony. She saw some Aboriginal children taking drinks from bottles of Coke as they chatted in their language. Later on, she perceived this scene as a demonstration of all the problems experienced by the natives, the coke now seen as an emblem of the high prevalence of heart ai lments and diabetes, and drug abuse, resulting in premature deaths. The diverse analysis of this generalized scene mirrors the numerous ways in which Ellen’s views portrayed in Balanda stay quite dual, maybe as a result of the prevailing customs in Aboriginal communities where there is a clear line segregating Balandas and natives. Ellen states that segregation was brought about by foreignness because of the numerous dissimilarities between the natives and Balanda. This is aptly captured by Stuart Hall (1996) who notes that â€Å"identities are never unified and, in modern times, are increasingly fragmented and fractured† (p.4). As the book comes to an end, Ellen states that her one-year stay in Arnhem Land had altered her perception about the native. She explains further that she eventually viewed Aboriginals as human beings contrary to her earlier stereotypes of the spirituals perception. As she was departing, Ellen claims paradoxically that the Arnhem Land had made her feel at home because she turned into a better person living there. Ellen’s claims are nonetheless subjective because she was unable to find an apt way to summarize her stay in the community. Most of Ellen’s recounts are subjective and emerge from her personal point of view (Reed n.d., p.9). Reference Gergen, K. J. (1994) Realities and relationships: Soundings in social construction. Cambridge, Harvard University Press. Hall, S. (1996) Who needs ‘identity’? Questions of cultural identity. London, Sage Publishers. Marafiote, T. (2004) Selves, Subjects, and Agents: (Re) Positioning Agency with Self Identity and Subjectivity. Rocky Mountain Communication Review, 2, 1-17. McNamee, S., and Gergen, K. J. (1999) Relational responsibility: Resources for sustainable dialogue. London, Sage. Reed, L. (n.d.) Out of Place.  Retrieved from web Review of Balanda. (2007) Mary Ellen Jordan: My Year in Arnhem Land, Allen and Sydney, 2005. Available at:  https://elsew here.typepad.com/ . Salgado, J., and Hermans, J.M. (2005) The Return of Subjectivity: From a Multiplicity of Selves to the Dialogical Self. E-Journal of Applied Psychology, 1-13. Shotter, J. (1993) Cultural politics of everyday life: Social constructionism, rhetoric and knowing of the third kind. Toronto, University of Toronto Press. This essay on Subjectivity and Aspects of Contemporary Identity was written and submitted by user Bella M. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Ticket to Ride essays

Ticket to Ride essays A lot has been made in recent years about the dangers of driving an SUV (sports utility vehicle). Many people and political groups think that they are bad for the environment, use too much fuel, and are dangerous to other vehicles on the road. Some people have even suggested that SUV owners should pay higher insurance premiums and taxes than other drivers on the road. I come from the opinion that it is not vehicles that are dangerous, but the people who drive them. Gun owners have been fighting this battle for years. The issue of downsizing, taxing, or even doing away with the SUV has been backed in Congress by the Sierra Club, a lobbyist group who puts animals above people. But upon closer inspection, Ive found the Sierra Clubs position lacks merit. The Sierra Club maintains SUVs are not safe. This could not be further from the truth. A 1999-2001 National Highway Traffic Safety Administration study revealed that reducing auto weights an additional 1,000 lbs. and reducing wheelbases by 10 would result in an added 2,000 extra fatalities and 20,000 serious injuries each year.* Also, Mr. Brian ONeill, president of the Insurance Institute for Highway safety, states, If you want to have the biggest effect on safety, get rid of small cars. After reading Mr. ONeills statement and the findings of the NHTSAs study, I feel the Sierra Clubs argument about SUV safety doesnt hold water. Bigger does equal better. The Sierra Club is also in favor raising insurance rates for SUV drivers, as well as imposing an environmental tax to help subsidy damage to the earth. Should people who drive big Cadillacs, Lincolns, and Mercedes pay more if they hit a Honda Civic or a Ford Focus? If safety is such a large concern, why arent they buying an SUV themselves? Some SUVs cost under $20,000 now. Does anyone remember the oil embargo back...

Changes To The Bill Of Rights Essays - Criminal Procedure

Changes to the Bill of Rights How many rights do you have? You should check, because it might not be as many today as it was a few years ago, or even a few months ago. Some people I talk to are not concerned that police will execute a search warrant without knocking or that they set up roadblocks and stop and interrogate innocent citizens. They do not regard these as great infringements on their rights. But when you put current events together, there is information that may be surprising to people who have not yet been concerned: The amount of the Bill of Rights that is under attack is alarming. Let's take a look at the Bill of Rights and see which aspects are being pushed on or threatened. The point here is not the degree of each attack or its rightness or wrongness, but the sheer number of rights that are under attack. Amendment I Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances. ESTABLISHING RELIGION: While campaigning for his first term, George Bush said "I don't know that atheists should be considered as citizens, nor should they be considered patriots." Bush has not retracted, commented on, or clarified this statement, in spite of requests to do so. According to Bush, this is one nation under God. And apparently if you are not within Bush's religious beliefs, you are not a citizen. Federal, state, and local governments also promote a particular religion (or, occasionally, religions) by spending public money on religious displays. FREE EXERCISE OF RELIGION: Robert Newmeyer and Glenn Braunstein were jailed in 1988 for refusing to stand in respect for a judge. Braunstein says the tradition of rising in court started decades ago when judges entered carrying Bibles. Since judges no longer carry Bibles, Braunstein says there is no reason to stand -- and his Bible tells him to honor no other God. For this religious practice, Newmeyer and Braunstein were jailed and are now suing. FREE SPEECH: We find that technology has given the government an excuse to interfere with free speech. Claiming that radio frequencies are a limited resource, the government tells broadcasters what to say (such as news and public and local service programming) and what not to say (obscenity, as defined by the Federal Communications Commission [FCC]). The FCC is investigating Boston PBS station WGBH-TV for broadcasting photographs from the Mapplethorpe exhibit. FREE SPEECH: There are also laws to limit political statements and contributions to political activities. In 1985, the Michigan Chamber of Commerce wanted to take out an advertisement supporting a candidate in the state house of representatives. But a 1976 Michigan law prohibits a corporation from using its general treasury funds to make independent expenditures in a political campaign. In March, the Supreme Court upheld that law. According to dissenting Justice Kennedy, it is now a felony in Michigan for the Sierra Club, the American Civil Liberties Union, or the Chamber of Commerce to advise the public how a candidate voted on issues of urgent concern to their members. FREE PRESS: As in speech, technology has provided another excuse for government intrusion in the press. If you distribute a magazine electronically and do not print copies, the government doesn't consider you a press and does not give you the same protections courts have extended to printed news. The equipment used to publish Phrack, a worldwide electronic magazine about phones and hacking, was confiscated after publishing a document copied from a Bell South computer entitled "A Bell South Standard Practice (BSP) 660-225-104SV Control Office Administration of Enhanced 911 Services for Special Services and Major Account Centers, March, 1988." All of the information in this document was publicly available from Bell South in other documents. The government has not alleged that the publisher of Phrack, Craig Neidorf, was involved with or participated in the copying of the document. Also, the person who copied this document from telephone company computers placed a copy on a bulletin boar d run by Rich Andrews. Andrews forwarded a copy to AT&T

SOC 331 week 1 discussion Essay Example | Topics and Well Written Essays - 250 words

SOC 331 week 1 discussion - Essay Example The question as to whether Walmart offered Jacob a fair wedge of $8.75 an hour is just or not is dependent on the moral theory with which it is analyzed. According to consequentialism theory, Walmart offered Jacob a just salary. The intention of Jacob was to get a job with a salary that could sustain him. Moreover, the motor of consequentialism theory is â€Å"the end justifies the means†, Jacob was offered fair dues. Additionally, through the theory of regularianism, the theory proposes that an act is considered moral if it is in line with the set rules. According to the 2012 federal laws, an employer is required to pay at least $7.25 per hour, and in this regard, Walmart has justifiably given Jacob fair pay (Christopher, 2013). The decision of alderman to let Walmart operate in Chicago equally draws the attention of social justice. In as much as the company had fulfilled all the obligations and regulations that permit it to operate in Chicago, it still violated social ethics. This is due to the fact theta the wedges that the company pays its new employees are too little to sustain them effectively and the fact that the CEO of the company earned large benefits. However, for the alderman to make pay to the employees just, before a company is allowed to operate in the city, there should be rationalization between the earnings of the senior members and those of the new employees. The concept of distributive justice demands that the government operates within the best interest of the situation. In this regard, the American government through the application of distributive justice must purpose to mitigate in situations that are most probably going to cause harm. Since the report of global warming by the sixteen experts conflict with that if the American Physical Society, the government should act in the best interest in saving the situation. Application of distributive justice would thus demand that the government continues

Short answer Assignment Example | Topics and Well Written Essays - 250 words - 3

Short answer - Assignment Example Persons living by this sect would always question everything as either virtuous or a vice. The most important life value would be love according to Shiva sect. King argues that religion and culture contribute a role of bringing into line ethical standards with certainties of contemporary world. According to King, religion and culture are distinct concepts but culture imparts religion. Orthopraxy pleases God more. A true believer trusts that God envisages moral behavior and not just moral thinking. Moreover, action is louder than belief and God observes the former more. Orthopraxy Christians would hence be closer to God. Jewish history discusses culture and religion of Jews. It also narrates their interaction with other religions and cultures such as relations between Israelites and Babylonians. On the contrary, sacred history narrates historical books and partly those of New Testament and does not relate, in meaning, to other religions. Comparison of Judaism to Christianity is most preferable. Both originates from biblical contest of historic books of the bible but Christianity focuses more on life after Christ contrary to Judaism which is based on Jewish

Advertising Print Essay Example for Free

Advertising Print Essay It is my great pleasure to take this opportunity to acknowledge the contribution of number of people who helped me in successful completing of this project. Firstly I would like to express my heartily gratitude and sincere thanks to Mr. Agarwal Sir for allowing me to do this project and gratefully acknowledge the contribution by him without his support and valuable suggestion this project could not be successful. I offer my heart self regards to Mrs Aradhana Albert for her continuous guidance, monitoring and informal discussion which become light for me in the entire duration of this project in overcoming the barrier and reaching this stage. Finally I am sincerely thankful to others who have directly or indirectly helped me in the completion of the project. (SHILPA JINDAL) 1|Page PREFACE The title of my project is ETHICAL ISSUES IN ADVERTISING. Advertising can be defined as any paid form of non personal presentation and promotion of ideas, goods or services through mass media such as newspapers, magazines, television or radio by an identified sponsor So basically advertising is a mass communications device through which companies promote or market their product to the consumer, and this enables them to make informed consumption decisions. As now a days advertisements have a very great impact on the consumer’s behavior; it plays very important role in our Indian economy directly or indirectly. so if it become unethical it leads our society in wrong direction. To overcome these problems certain ethical standards are set up by the government and I want to throw a light on this only. As it is a very wide field so here I am restricted to the electronic media only. We have to think about this unethical problem and this wrong presentation of business. So that we can give good ethics to our youngsters. 2|Page EXECUTIVE SUMMARY TITLE The title of the project is â€Å"ETHICAL ISSUES IN ADVERTISEMENT†. Advertising can be defined as any paid form of non personal presentation and promotion of ideas, goods or services through mass media such as newspapers, magazines, television or radio by an identified sponsor. INTRODUCTION Advertising plays an important part in our everyday lives as it enables us to choose between different ranges of products. These products are promoted through different types of advertisements and cater to all types of markets. On the other hand advertising is plagued with social and ethical issues as it results in over consumption and waste of resources. Advertising creates an environment where it abuses certain values and interests that are not universally agreed upon. For example in 2001 Yves Saint Laurent launched a fragrance called ‘Opium which featured a naked model. This stirred controversy and people found it offensive and sex was being used openly to promote a perfume. For a fashion magazine the advertisement was fine but for billboards it was inappropriate and some social groups found it morally and ethically wrong. Some times advertising draws mixed response from the public, while sometimes it becomes controversial. SCOPE AND OBJECTIVE OF STUDY Many advertisements are designed to generate increased consumption of those products and services through the creation and reinvention of the brand image†. For these purposes, advertisements sometimes embed their persuasive message with factual information. Every major medium is used to deliver these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet, carrier bags and billboards. Advertising is often placed by an advertising agency on behalf of a company or other organization. 3|Page Advertising is a powerful communication force, highly visible and one of the most important tools of marketing communication that helps to sell products, services, ideas and images etc. Many believe that advertising reflects the need of the times. Whether one likes it or not, advertisements are everywhere. They are seen on the walls, on the back of buses, in play grounds, on the occasion of sports event, on roadsides, in the stores and even on aeroplanes. Advertisements are seen in newspapers, in magazines, on the television, on internet and are even heard on radio. The fact is that we are being bombarded with advertisements day in and day out from all imaginable media. The average consumer is exposed to a very large number of advertisements every day, particularly the urban and semi urban population. In spite of this, to the dismay and irritation of some and enjoyment of others, advertisement will continue to make their presence felt in our lives and influence our lives in many unsuspecting ways because of rapid changes in macro- environment and in our perception, impressions, feelings, attitudes and behaviour. It seems almost impossible to remain totally neutral and not take any notice of modern-day advertising. The most visible part of the advertising process is the advertisements that we see, read, or hear and praise or criticise. Many suitable adjectives are used to describe advertising, depending on how an individual is reacting, such as great, dynamic, alluring, fascinating, annoying, boring, intrusive, irritating and offensive, etc. METHODOLOGY For completing this project the required information or the raw data is gathered from the sources like websites , journals, magazines ,text books etc which is the most difficult task of this project making as it is the most time consuming process. but overall this topic is quite interesting to gain knowledge about the ethics in ads the controversial ads also. The purpose of taking this topic is that in the present scenario advertisement has a great impact on the consumer’s behavior so if it becomes unethical it will lead the society in the wrong direction. To overcome these problems certain ethical standards are set up by 4|Page the government or regulation bodies and i want to throw a light on this only. Ethics basically refers to what is right, good or consistent with virtue. Advertising generates complex ethical questions which have to be considered, as this mode of communication commits some highly controversial ethical acts which are damaging to the society as a whole. SUMMARY OF FINDINGS AND RECOMMENDATIONS Here I am restricted to the ethical issues of advertisement related to television media only as this subject has a very wide arena to be focused on. Her I just want to know that how much these set standards are successful in maintaining the dignity of the Indian’s beliefs and their feeling. 5|Page RESEARCH METHODOLOGY TITLE – Ethical Issues In Advertising Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service. Ethics refers to principles that define behavior as right, good and proper. Such principles do not always dictate a single moral course of action, but provide a means of evaluating and deciding among competing options. In the present scenario advertisement has a great impact on the consumer’s behavior so if it becomes unethical it will lead the society in the wrong direction. To overcome these problems certain ethical standards are set up by the government or regulation bodies. DURATION OF PROJECT This is a very long term project so we have been provided with a period of one month for the completion. To make it easy this period was bifurcated into various sections of making blue print, abstract, collecting primary data, secondary data, making preliminary report, secondary report and final report at the end which makes the whole process easy to attempt. OBJECTIVE Advertising plays an important part in our everyday lives as it enables us to choose between different ranges of products. These products are promoted through different types of advertisements and cater to all types of markets. On the other hand advertising is 6|Page plagued with social and ethical issues as it results in over consumption and waste of resources. ‘Advertising creates an environment where it abuses certain values and interests that are not universally agreed upon. Advertisements as Mirrors of prevailing norms Marketers claim that advertising simply mirrors the attitudes and values of the surrounding culture. No doubt advertising, like the media of social communications in general, does act as a mirror. But, also like media in general. It is a mirror that helps shape the reality it reflects, and sometimes it presents a distorted image of reality. Advertisers are selective about the values and attitudes to be fostered and encouraged, promoting some while ignoring others The purpose of taking this topic is that in the present scenario advertisement has a great impact on the consumer’s behavior so if it becomes unethical it will lead the society in the wrong direction. To overcome these problems certain ethical standards are set up by the government or regulation bodies and I want to throw a light on this only. I can differentiate my objectives for taking this topic as follows: †¢ To know the various ethical marketing strategies of the market leaders. †¢ To know how can we make a ethical advertisement. †¢ To know the impact of unethical advertisement on the society. †¢ To enhance my marketing skills. †¢ To know the role of advertisement in the success of any organization. TYPE OF RESEARCH As I took the data from magazines , books, internet links , journals and news papers. It is research of descriptive type. SCOPE OF STUDY Advertising is a powerful communication force, highly visible and one of the most important tools of marketing communication that helps to sell products, services, ideas and images etc. Many believe that advertising reflects the need of the times. Whether one likes it or not, advertisements are everywhere. They are seen on the walls, on the back of 7|Page buses, in play grounds, on the occasion of sports event, on roadsides, in the stores and even on aero planes. Advertisements are seen in newspapers, in magazines, on the television, on internet and are even heard on radio. Here I am focusing mainly on the media as a source of advertising. The fact is that we are being bombarded with advertisements day in and day out from all imaginable media. The average consumer is exposed to a very large number of advertisements everyday, particularly the urban and semi urban population. In spite of this, to the dismay and irritation of some and enjoyment of others, advertisement will continue to make their presence felt in our lives and influence our lives in many unsuspecting ways because of rapid changes in macro- environment and in our perception, impressions, feelings, attitudes and behaviors. It seems almost impossible to remain totally neutral and not take any notice of modern-day advertising. The most visible part of the advertising process is the advertisements that we see, read, or hear and praise or criticize. 8|Page CORE STUDY INTRODUCTION Advertising can be defined as any paid form of non personal presentation and promotion of ideas, goods or services through mass media such as newspapers, magazines, television or radio by an identified sponsor So basically advertising is a mass communications device through which companies promote or market their product to the consumer, and this enables them to make informed consumption decisions. Advertising is a powerful communication force, highly visible and one of the most important tools of marketing communication that helps to sell products, services, ideas and images etc. Many believe that advertising reflects the need of the times. Whether one likes it or not, advertisements are everywhere. They are seen on the walls, on the back of buses, in play grounds, on the occasion of sports event, on roadsides, in the stores and even on aeroplanes. Advertisements are seen in newspapers, in magazines, on the television, on internet and are even heard on radio. The fact is that we are being bombarded with advertisements day in and day out from all imaginable media. The average consumer is exposed to a very large number of advertisements everyday, particularly the urban and semi urban population. In spite of this, to the dismay and irritation of some and enjoyment of others, advertisement will continue to make their presence felt in our lives and influence our lives in many unsuspecting ways because of rapid changes in macro- environment and in our perception, impressions, feelings, attitudes and behaviour. It seems almost impossible to remain totally neutral and not take any notice of modern-day advertising. The most visible part of the advertising process is the advertisements that we see, read, or hear and praise or criticise. Many suitable 9|Page adjectives are used to describe advertising, depending on how an individual is reacting, such as great, dynamic, alluring, fascinating, annoying, boring, intrusive, irritating and offensive, etc. Advertising plays an important part in our everyday lives as it enables us to choose between different ranges of products. These products are promoted through different types of advertisements and cater to all types of markets. . Advertising enables producers to expand their markets and therefore take advantage of economies of scale to reduce unit production costs Many advertisements are designed to generate increased consumption of those products and services through the creation and reinvention of the brand image†. For these purposes, advertisements sometimes embed their persuasive message with factual information. Every major medium is used to deliver these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet, carrier bags and billboards. Advertising is often placed by an advertising agency on behalf of a company or other organization. On the other hand advertising is plagued with social and ethical issues as it results in over consumption and waste of resources. ‘Ethics basically refers to what is right, good or consistent with virtue. Advertising generates complex ethical questions which have to be considered, as this mode of communication commits some highly controversial ethical acts which are damaging to the society as a whole. It promotes overselling, exploitation of vulnerable groups, vulgarity, offending the public, promoting socially harmful values or behavior and intrusion of privacy. Advertising creates an environment where it abuses certain values and interests that are not universally agreed upon. For example in 2001 Yves Saint Laurent launched a fragrance called ‘Opium which featured a naked model. This stirred controversy and people found it offensive and sex was being used openly to promote a perfume. For a fashion magazine the advertisement was fine but for billboards it was inappropriate and 10 | P a g e some social groups found it morally and ethically wrong. Some times advertising draws mixed response from the public, while sometimes it becomes controversial. NEED OF ADVERTISING Advertising is the promotion of a company’s products and services carried out primarily to drive sales of the products and services but also to build a brand identity and communicate changes or new product /services to the customers. Advertising has become an essential element of the corporate world and hence the companies allot a considerable amount of revenues as their advertising budget. There are several reasons for advertising some of which are as follows: †¢ Increasing the sales of the product/service †¢ Creating and maintaining a brand identity or brand image. †¢ Communicating a change in the existing product line. †¢ Introduction of a new product or service. †¢ Increasing the buzz-value of the brand or the company. Significance of Advertising Basically advertising creates wants but does not fulfill them, a person may see an advertisement for a product, it might be glossy and fancy and he might be attracted to buy the product. He might eventually buy it but it will not satisfy him it will just be a waste. It’s a short term material satisfaction which just drives the economy by over consumption of goods and services. It keeps the consumer in doubt about what to buy and in what quantities and this doubt in turn has ethical implications. Four reasons are attributed to the fugacious nature of the way advertising practices are being carried out in developing countries. 11 | P a g e 1. The role of Information and Communication technologies: As ICTs evolve so do marketing practices. If yesterday it was television that revolutionized the way advertisements could create a lasting impact on the consumer, then today the internet and phone text messages are doing just that. 2. The world today is an increasingly global village: Social and ethnic boundaries are fast falling in the wake of cable television and the like. 3. Rapid economic expansions in countries like China and India have meant that marketers have to quickly respond to the changing socio-economic scenarios. Millions of people have entered the middle class and millions more are poised to do so. For marketers, the consequences can be mind boggling-as incomes and spending powers rise, marketers have to respond to increasing demands from consumers. 4. Better and improved marketing research has meant that the entire populace is not seen in totality but rather as a congeries of different types of consumers. TYPES OF ADVERTISING There can be several branches of advertising. Mentioned below are the various categories or types of advertising. 12 | P a g e Celebrity Broadcast advertising Advertising Print OutdoorAdvertising Advertising TYPES OF Infomercials ADVERTISING Public Service Advertising Covert Advertising Surrogate Advertising 13 | P a g e 1. Print Advertising – Newspapers, Magazines, Brochures, and Fliers and less popular newspaper would cost far less than placing an advertisement in a popular newspaper The print media have always been a popular advertising medium. Advertising products via newspapers or magazines is a common practice. In addition to this, the print media also offers options like promotional brochures and fliers for advertising purposes. Often the newspapers and the magazines sell the advertising space according to the area occupied by the advertisement, the position of the advertisement (front page/middle page), as well as the readership of the publications. For instance an advertisement in a relatively new with a high readership. The price of print ads also depend on the supplement in which they appear, for example an advertisement in the glossy supplement costs way higher than that in the newspaper supplement which uses a mediocre quality paper. 2. Outdoor Advertising–Billboards, Kiosks, Tradeshows and Events 14 | P a g e Outdoor advertising is also a very popular form of advertising, which makes use of several tools and techniques to attract the customers outdoors. The most common examples of outdoor advertising are billboards, kiosks, and also several events and tradeshows organized by the company. The billboard advertising is very popular however has to be really terse and catchy in order to grab the attention of the passersby. The kiosks not only provide an easy outlet for the company products but also make for an effective advertising tool to promote the company’s products. Organizing several events or sponsoring them makes for an excellent advertising opportunity. The company can organize trade fairs, or even exhibitions for advertising their products. If not this, the company can organize several events that are closely associated with their field. For instance a company that manufactures sports utilities can sponsor a sports tournament to advertise its products. 3. Broadcast advertising – Television, Radio and the Internet The radio jingles have been very popular advertising media and have a large impact on the audience, which is evident in the fact that many people still remember and enjoy the popular radio jingles Broadcast advertising is a very popular advertising medium that constitutes of several 15 | P a g e branches like television, radio or the Internet. Television advertisements have been very popular ever since they have been introduced. The cost of television advertising often depends on the duration of the advertisement, the time of broadcast (prime time/peak time), and of course the popularity of the television channel on which the advertisement is going to be broadcasted. The radio might have lost its charm owing to the new age media however the radio remains to be the choice of small-scale advertisers. 4. Covert Advertising – Advertising in Movies Covert advertising is a unique kind of advertising in which a product or a particular brand is incorporated in some entertainment and media channels like movies, television shows or even sports. There is no commercial in the entertainment but the brand or the product is Subtly ( or sometimes evidently) showcased in the entertainment show. Some of the famous examples for this sort of advertising have to be the appearance of brand Nokia which is displayed on Tom Cruise’s phone in the movie Minority Report, or the use of Cadillac cars in the movie Matrix Reloaded. 16 | P a g e surrogate Common examples include of Fosters and Kingfisher beer help Indirectly brands, which are often seen Advertising to promote their brand with – the Advertising advertising. 5. Surrogate Surrogate advertising is prominently seen in cases where advertising a particular product is banned by law. Advertisement for products like cigarettes or alcohol which are injurious to heath are prohibited by law in several countries and hence these companies have to come up with several other products that might have the same advertising as an effective energy communication medium to convey AIDS, socially relevant messaged about like 17 | P a g e important matters and social welfare causes Causes integrity, – Advertising for Social political 6. Public Service Advertising conservation, bottles of the same brand. deforestation, illiteracy, poverty and people of the cigarettes or beer so on. ent or the summary of an interesting point. You can position the text box anywhere in the document. Use the Text Box Tools tab to change the formatting of the pull quote text box. ] brand name and indirectly remind Today public service advertising has been increasingly used in a non-commercial fashion in several countries across the world in order to promote various social causes. In USA, the radio and television stations are granted on the basis of a fixed amount of Public service advertisements aired by the channel. 7. Celebrity Advertising 18 | P a g e and the modern day consumer getting immune to the exaggerated claims made in a majority of advertisements, there exist a section of advertisers that Using celebrities for advertising involves signing up celebrities for advertising campaigns, which consist of all sorts of advertising including, television ads or even print advertisements. Although the audience is getting smarter and smarter still bank upon celebrities and their popularity for advertising their products. Infomercials There are two types of infomercials, described as long form and short form. Long form infomercials have a time length of 30 minutes. Short form infomercials are 30 seconds to 2 minutes long. Infomercials are also known as direct response television (DRTV) commercials or direct response marketing. The main objective in an infomercial is to create an impulse purchase, so that the consumer sees the presentation and then immediately buys the product through the advertised toll-free telephone number or website. Infomercials describe, display, and 19 | P a g e often demonstrate products and their features, and commonly have testimonials from consumers and industry professionals. ETHICS 1. INTRODUCTION In this era of globalization multinational competition, ethical practices in business are assuming importance as relationships with various suppliers customers are shaped by ethical practices mutual trust. So, ethical decision taking assumes importance in today’s corporate world. 2. What Is Ethics? Ethics refers to principles that define behavior as right, good and proper. Such principles do not always dictate a single moral course of action, but provide a means of evaluating and deciding among competing options. The terms ethics and values are not interchangeable. Ethics is concerned with how a moral person should behave, whereas values are the inner judgments that determine how a person actually behaves. Values concern ethics when they pertain to beliefs about what is right and wrong. Most values, however, have nothing to do with ethics. For instance, the desire for health and wealth are values, but not ethical values. 3. The Importance of Universality Most people have convictions about what is right and wrong based on religious beliefs, cultural roots, family background, personal experiences, laws, organizational values, professional norms and political habits. These are not the best values to make ethical decisions by — not because they are unimportant, but because they are not universal. In 20 | P a g e contrast to consensus ethical values — such basics as trustworthiness, respect, responsibility, fairness, caring and citizenship — personal and professional beliefs vary over time, among cultures and among members of the same society. They are a source of continuous historical disagreement, even wars. There is nothing wrong with having strong personal and professional moral convictions about right and wrong, but unfortunately, some people are moral imperialists who seek to impose their personal moral judgments on others. The universal ethical value of respect for others dictates honoring the dignity and autonomy of each person and cautions against selfrighteousness in areas of legitimate controversy. 4. Why Be Ethical? People have lots of reasons for being ethical: †¢ There is inner benefit. Virtue is its own reward. †¢ There is personal advantage. It is prudent to be ethical. It’s good business. †¢ There is approval. Being ethical leads to self-esteem, the admiration of loved ones and the respect of peers. †¢ There is religion. Good behavior can please or help serve a deity. †¢ There is habit. Ethical actions can fit in with upbringing or training. There are obstacles to being ethical, which include: †¢ The ethics of self-interest When the motivation for ethical behavior is self-interest, decision-making is reduced to risk-reward calculations. If the risks from ethical behavior are high or the risks from unethical behavior are low and the reward is high moral principles succumb to expediency. †¢ This is not a small problem 21 | P a g e Many people cheat on exams, lie on resumes, and distort or falsify facts at work. The real test of our ethics is whether we are willing to do the right thing even when it is not in our self-interest. †¢ The pursuit of happiness It depends on how one defines happiness. Our values, what we prize and desire, determine what we think will make us happy. We are free to pursue material goals and physical sensations, but that alone rarely (if ever) leads to enduring happiness. It more often results in a lonely, disconnected, meaningless existence. The morally mature individual finds happiness in grander pursuits than money, status, sex and mood-altering substances. A deeper satisfaction lies in honoring universal ethical values, that is, values that people everywhere believe should inform behavior. That unity between principled belief and honorable behavior is the foundation for real happiness. †¢ Ethical Principle in Advertising All advertising should be legal, decent, honest and truthful. Every advertisement should be prepared with a due sense of social responsibility and should conform to the principles of fair competition, as generally accepted in business. No advertisement should be such as to impair public confidence in advertising. †¢ Decency Advertisements should not contain statements or visual presentations which offend prevailing standards of decency †¢ Honesty Advertisements should be so framed as not to abuse the trust of consumers or exploit their lack of experience or knowledge. †¢ Social Responsibility 22 | P a g e 1. Advertisements should not condone any form of discrimination, including that based upon race, national origin, religion, sex or age, nor should they in any way undermine human dignity. 2. Advertisements should not (without justifiable reason) play on fear. 3. Advertisements should not appear to condone or incite violence, or to encourage unlawful or reprehensible behavior. 4. Advertisements should not play on superstition. †¢ Truthful presentation Advertisements should not contain any statement or visual presentation which directly or by implication, omission, ambiguity or exaggerated claim is likely to mislead the consumer, in particular with regard to: 1. characteristics such as: nature, composition, method and date of manufacture, range of use, efficiency and performance, quantity, commercial or geographical origin or environmental impact; 2. the value of the product and the total price actually to be paid; 3. delivery, exchange, return, repair and maintenance; 4. terms of guarantee; 5. copyright and industrial property rights such as patents, trade marks, designs and models and trade names; 6. official recognition or approval, awards of medals, prizes and diplomas; 7. the extent of benefits for charitable causes. 8. Advertisements should not misuse research results or quotations from technical and scientific publications. Statistics should not be so presented as to exaggerate the validity of advertising claims. Scientific terms should not be used to falsely ascribe scientific validity to advertising claims. †¢ Comparisons 23 | P a g e Advertisements containing comparisons should be so designed that the comparison is not likely to mislead, and should comply with the principles of fair competition. Points of comparison should be based on facts that can be substantiated and should not be unfairly selected. †¢ Unassembled Merchandise When advertised merchandise requires partial or complete assembly by the purchaser, the advertising should disclose that fact, e. g. , unassembled, partial assembly required. †¢ Testimonials Advertisements should not contain or refer to any testimonial or endorsement unless it is genuine, verifiable, relevant and based on personal experience or knowledge. Testimonials or endorsements that have become obsolete or misleading through passage of time should not be used †¢ Portrayal or imitation of personal property Advertisements should not portray or refer to any persons, whether in a private or a public capacity, unless prior permission has been obtained; nor should advertisements without prior permission depict or refer to any persons property in a way likely to convey the impression of a personal endorsement. †¢ Exploitation of goodwill Advertisements should not make unjustifiable use of the name, initials, logo and/or trademarks of another firm, company or institution nor should advertisements in any way take undue advantage of another firm, person or institutions goodwill in its name, trade name or other intellectual property, nor should advertisements take advantage of the goodwill earned by other advertising campaigns. †¢ Imitation 24 | P a g e 1. Advertisements should not imitate the general layout, text, slogan, visual presentation, music and sound effects, etc. , of any other advertisements in a way that is likely to mislead or confuse the consumer. 2. Where advertisers have established distinctive advertising campaigns in one or more countries, other advertisers should not unduly imitate these campaigns in the other countries where the former may operate, thus preventing them from extending their campaigns within a reasonable period of time to such countries

Alfred Stieglitz and Gallery 291 :: Armory show Art essays

Alfred Stieglitz and Gallery 291 A Modern Art Revolution Before the Armory Show â€Å"Quite a few years ago†¦there got to be—a place†¦. The place grew—the place shifted†¦the place was where this man was†¦. —Shift—is something that cannot be tied—cannot be pigeonholed. It jumps—it bounds—it glides —it SHIFTS— it must have freedom†¦. It seems those who do that worth the doing are possessed of good eyes—alive eyes—warm eyes— it seems they radiate a fire within outward. The places they inhabit have a light burning— a light seen from near and far by those who need this light— and this light sometimes dim—sometimes brilliant—never out—†¦. To realize such a place— a very tangible place was and is this man’s dream.† John Marin about Alfred Stieglitz[1] On February 17, 1913 the International Exhibition of Modern Art, or the Armory Show, opened to the public. It is unlikely that the some 4,000 guests milling around the eighteen rooms of the 69th Regiment Armory in New York that night could have realized the extent to which the artwork displayed would set off a revolution that would sweep the nation. Response to the Armory Show, however, was sensational. During the month long exhibition the, Armory Show became the talk of the town. The galleries were constantly full of people who came to gape at the spectacle, artists who came to study or deride, and celebrities and socialites who came to see and be seen. Former President Teddy Roosevelt even made a visit to the show praising the spirit of modernity present in the venture, but distrustful of the so called ‘radical’ art of the European avant-garde. In his response to the show published in Outlook, Roosevelt commented: â€Å"It is vitally necessary to mov e forward and to shake off the dead hand of the reactionaries; and yet we have to face the fact that there is apt to be a lunatic fringe among the votaries of any forward movement.†[2] In this statement Roosevelt summarized the public reactions to the show.

Love and Arrange Marriage

There is always a thought in mind that love marriages don't last much or they are the best because of the couples understanding built before entering marriage. But it is nothing related to the marriage type when it comes to knowing each other and understanding levels. The understanding can be built if you have faith and trust apart from flexibility among the couple. Love marriage has the same benefits as arranged ones. Due to the time duration of knowing each other, couples have understanding which develops during their love affair. Because of this reason, many arrange marriage couples feel the lack of time duration which forms a base for developing understanding levels. But it is nothing like that to think about. They too develop good understanding which can be better than love marriage couples. Love and marriage are inseparable from each other in any kind of marriage. Just the time factor can't be the major reasons behind the success of marriage. Arrange marriage couples also have success in their marriage and comparison is just a way to deteriorate your own relationship. Be confident of your love and never let the thought of comparing love among these two marriage types enter your mind. If the proximity, understanding and love is low in any of these marriages, then it will end gradually and the reason should not be the type of marriage. Marriage like two sides of a coin comes with advantages and disadvantages. These are not dependent on the marriage types but the partners. So married couples, stop comparing love marriage vs arrange marriage and search for new ways to develop relationship with your spouse and not sticking to the question of which type of marriage is best for you. Leave the love marriage vs arrange marriage fight.

Gay marriage Essay

The sanctioning of gay marriage is a moral way forward and has positive outcomes in all aspects of life. Homosexuality it seems is a modern concept in terms of today’s news, especially as the legalization of gay marriages are now at the forefront of today’s current issues. The facts are, homosexuality is not a modern concept or a modern way of life, from as far back as history will allow us to delve it is believed that homosexuality in men has always existed. Many ancient writers, such as Strabo and Athenaeus, wrote that the Gauls or Celts commonly practiced homosexuality. Aristotle wrote that the Celts â€Å"openly held in honor passionate friendship (synousia) between males†. Diodorus Siculus wrote that â€Å"Although the Gauls have lovely women, they scarcely pay attention to them, but strangely crave male embraces (arrenon epiplokas). (Norton) As we have moved through the centuries and certainly more towards the end of the last century and into this one, it has become a lesser taboo subject than it once was. The media has brought to our attention, positive and sometimes negative reactions to people who practice same sex relationships. Even celebrities have, in some ways, brought about a wider recognition of homosexual behaviour and thankfully this has allowed a certain extent of acceptance. The familiarity of reading and viewing such issues has enabled a greater reception and a recognized tolerance for the gay community. From a libertarian point of view, we are discouraged and prohibited from causing any racial or discriminatory behaviour towards others; be more open minded towards differing lifestyles and opinions, and this should not be any different towards homosexuals, or those seeking to enter into a gay marriage. Ostracizing homosexuals only leads to and breeds a misunderstanding and a promotion of discrimination. Homosexuals do not choose to live this way out of defiance or rebellion; they are born this way and should not be made to feel victimized. A further hindrance in the fight for legalization is the concept that allowing such justification would give confidence to those individuals having the need to marry their pets or walk down the aisle with their blow up dolls. This argument is preposterous as in the first instance there can never be an entry into marriage between any beast and a human. The beast has no ability to speak and cannot therefore agree to marriage, the same goes for a doll or any animate object. It is difficult enough in this day and age to maintain any kind of relationship and being involved in a gay relationship is no different, perhaps in some cases it is harder, however as society has struggled to come to terms with this behaviour, it should be reminded that any relationship, if it is a healthy relationship, is a good relationship regardless of who is involved and their chosen sexuality. The legalization of gay marriages will support and promote homosexuality and this should be regarded in a positive way for all those concerned. Studies repeatedly demonstrate that people who marry tend to be better off financially, emotionally, psychologically, and even medically. (Cline) A communatarian standpoint would be that though the above concentrates solely on the personal benefits, the same can be realised when considering the families of gay couples and the communities they live in. The acceptance and legalization of their unity promotes a healthy attitude and has a constructive influence on others, consequently this influence creates routine, stability, positive role models and a preferred society to live in. Homosexuals are not harming anyone with their intentions of marriage, it is simply the next level of their relationship and they should not be denied this as their right. â€Å"When your government puts into place laws that prevent people from being equal they set the stage for those who discriminate to feel justified. † (Hosty) Legal classification has and can be changed; society and tradition have changed without the need for a legal approval therefore there seems no reason to uphold the argument. It has been said that homosexuality weakens the definition of marriage and that the belief and crusade for legalization will encourage and increase ‘fake’ marriages. Yet who is to say that this does not occur in heterosexual marriages. Attempting to pocket homosexuals into this category of behaviour is a poor attempt of a weak argument and should be disregarded when looking for blame in this area. The procreation debate is another common case of contention, many believing that marriage should then result in reproduction and in endorsing homosexual behaviour the human race will suffer. Homosexuals do not influence heterosexual people; there will not come a time when there are no heterosexuals left due to homosexuals. Homosexuality is not a recruitment agency. It is not clear why straight people would stop procreating if gays could marry. The factors driving people to reproduce — the needs for love and to love another, the purported instinct to propagate one’s genes, religious obligations — would still exist if Adam and Steve could marry. No couple has ever been required to procreate in order to marry. No couple has ever even been required to be able to procreate in order to marry. Sterile couples and old couples can marry. Couples physically able to procreate but who do not want to procreate can get married. (Carpenter) Tradition and family values have also featured in the arguments against gay marriage, yet the world seems to be content to develop in technological and other social customs. No laws have been introduced to prevent heterosexual couples from living together outside of marriage, nor have there been any actions taken against single, heterosexual women adopting children, yet when it comes to homosexuals and the idea of them legally binding their love, this is unacceptable. According to The Bible it clearly condemns all sexual behaviors outside of marriage between one man and one woman. Homosexual behavior is explicitly condemned in both the Old and New Testaments as an abomination and a violation of God’s standards for sexuality. (Coalition) Yet this is not a law, it is a book of beliefs, a book that many people claim to believe in, yet fail to live by its words. Only choosing what is to suit personal purpose is this referred to. Many people, who claim to believe in The Bible, and its beliefs in respect of homosexuals, do not take into account their own lives and that perhaps they flout the Books scriptures. None of us live perfect lives, yet there are numerous bigoted people who drive for the argument against something as inoffensive as a homosexual couple showing their love. Statistically speaking it is known that homosexuals live 20 years less than heterosexuals therefore the argument continues that legalization would be encouraging an unhealthy lifestyle. Numerous conflicts make homosexual behaviors abnormal, including rampant promiscuity, inability to maintain commitment, psychiatric disorders and medical illnesses with a shortened life span. The sexual practices of homosexuals involve serious health risks and illness. Specifically, sodomy as a sexual behavior is associated with significant and life-threatening health problems. Unhealthy sexual behaviors occur among both heterosexuals and homosexuals. Yet the medical and social science evidence indicate that homosexual behavior is uniformly unhealthy. Men having sex with other men leads to greater health risks than men having sex with women, not only because of promiscuity but also because of the nature of sex among men. (Fitzgibbons) Heterosexuals also live unsavory lifestyles; drug users, criminals and sexual predators all come in different shapes, sizes, gender and color, being homosexual is not primarily unhealthy and if society were to accept this lifestyle more readily, perhaps the gay community may adapt their lifestyles and take less risks. A loving and stable relationship, albeit a homosexual one, generates maturity and respective values towards one another. Throughout history there have been many definitions of marriage. Usually; A legally recognized union of a man and a woman by ceremony or common law. (Services) but more recently this has been generalized to identify marriage as two people who are married to each other. The emphasis being on the word ‘people’ implies that there has been an easing of attitude, therefore why would this definition change? If marriage is indeed meant only for procreation purposes, why are infertile couples allowed to enter into marriage when there will be no child borne from the relationship? There are heterosexual couples who have married in later life, with no desire for children and they do not come across such obstacles when making their decision. From a utilarian aspect, a child will only develop positively in a loving and stable relationship; this can take place in a homosexual relationship just as well as in a ‘conventional’ relationship. There will always be a form of resistance where change is involved. Fear of the unknown, lack of knowledge and more importantly, ignorance will all factor in this struggle to change people’s opinions. The legalization of a gay marriage should not be about the sexuality of the couple; it should be about recognizing and celebrating a couple’s love for one another. Marriages have changed erratically over the years, respectively considered to be ‘uncool’ or ‘unnecessary. In the past it was thought to be sinful to live with a partner and not enter into marriage, yet our views of this have changed. It is perfectly acceptable to have multiple partners and to cohabit with your chosen partner yet when it comes to those individuals who chose to live together and get married from the same sex, this is not acceptable. There are innumerable ‘slippery slope’ theories that have no ultimate backbone to their arguments. Anyone it seems, no matter what they engage in, be it any kind of sexual deviance, religious beliefs, personal lifestyle choice, they are given permission to say â€Å"I do†, however, if those same people were to be homosexual, their permission would not only be denied but they would suffer judgment and prejudice from those standing court. A persons future happiness should not be determined by small minded and judgemental bureaucrats. It may be a more practical method to way up the statistics of the general public as they are, after all, the majority of the society we have to live in. The statistics overleaf highlight the conclusion that there seems to be an opposition from the middle aged generation, unable to move on from tradition and their political persuasions. (Times) Carpenter, Dale. Independent Gay Forum – Gay Marriage and Procreation. 18 March 2004. 20 March 2008 . Cline, August. Gay Rights, Marriage & Homophobia: Ethical & Political Issues: Arguments for Gay Marriage: Moral and Social Arguments for Gay Marriage. 20 March 2008 . Coalition, The Traditional Values. Traditional Values Defined – What Are Traditional Values? 20 March 2008 . Fitzgibbons, Rick. Medical Downside of Homosexual Behavior. 18 September 2003. 20 March 2008 . Hosty, John. Live, Love, and Learn. 12 December 2005. 20 March 2008 . Norton, Rictor. â€Å"Taking a Husband†: â€Å"A History of Gay Marriage† Queer Culture. 21 February 2004 (amended 2006). 20 March 2008 . Services, Department of Human. Department of Human Services. 20 March 2008 . Times, The Seattle. Rogue Pundit: Statistics, Gay Marriage and Equal Rights. 28 March 2004. 20 March 2008 . hhhh

Free Essays on Seeds Of Nationalism In Colonial Dutch East Indies

I’d like to start this paper by saying that I loved This Earth of Mankind, both for the story line and for the history lessons it contained. I now own the rest of the quartet and am half way through Child of All Nation. This Earth of Mankind addressed the struggle between the Javan native with oppressive colonial rule as well as the search for a new national identity by educated Javans. I thought that Pramoedya was successful in presenting the interrelated themes of social, cultural, and political life in the Dutch East Indies. He described the struggles of two different types of Native Javanese. Minke’s struggle was against himself and integration into, and identification with colonial civilization. Nyai’s struggle the brutalizing effects of Western civilization in her life. In the story the two struggles come together and both Minke and Nyai challenge the inhumanity of colonial justice. The introduction of modernity was having a profound effect in the Dutch East Indies at the time of Minke’s story. This modernity manifested itself through advanced learning, science, and technological advances. Minke considered his opportunity to experience modern learning and science a blessing whose beauty was beyond description. He was the only Native in the Dutch High School (H.B.S.) in Surabaya. Minke’s life was put on a path other than those of his fellow natives through this science and learning he had been taught at school. He knew that this made him different from his own people, the Javanese. Minke marveled at the wonders of science that he saw in his life all around him. He was particularly amazed at the development of printing, especially zincography. For the first time in history, someone like Minke could experience the rest of the world simply through looking at a photograph. On Java, trains had been introduced ten years before, but still his countrymen marveled. At the time of the story, a railroad networ... Free Essays on Seeds Of Nationalism In Colonial Dutch East Indies Free Essays on Seeds Of Nationalism In Colonial Dutch East Indies I’d like to start this paper by saying that I loved This Earth of Mankind, both for the story line and for the history lessons it contained. I now own the rest of the quartet and am half way through Child of All Nation. This Earth of Mankind addressed the struggle between the Javan native with oppressive colonial rule as well as the search for a new national identity by educated Javans. I thought that Pramoedya was successful in presenting the interrelated themes of social, cultural, and political life in the Dutch East Indies. He described the struggles of two different types of Native Javanese. Minke’s struggle was against himself and integration into, and identification with colonial civilization. Nyai’s struggle the brutalizing effects of Western civilization in her life. In the story the two struggles come together and both Minke and Nyai challenge the inhumanity of colonial justice. The introduction of modernity was having a profound effect in the Dutch East Indies at the time of Minke’s story. This modernity manifested itself through advanced learning, science, and technological advances. Minke considered his opportunity to experience modern learning and science a blessing whose beauty was beyond description. He was the only Native in the Dutch High School (H.B.S.) in Surabaya. Minke’s life was put on a path other than those of his fellow natives through this science and learning he had been taught at school. He knew that this made him different from his own people, the Javanese. Minke marveled at the wonders of science that he saw in his life all around him. He was particularly amazed at the development of printing, especially zincography. For the first time in history, someone like Minke could experience the rest of the world simply through looking at a photograph. On Java, trains had been introduced ten years before, but still his countrymen marveled. At the time of the story, a railroad networ...

Applied Studies In Professional Nursing Practice Essay

Applied Studies In Professional Nursing Practice - Essay Example In this essay, reflection on the nursing care of an adult patient will be done to meet the goals for the improvement of analytical thinking skills such as being able to identify problems that might arise, being aware to new or different ideas, and anticipating the consequences of one’s actions. 60 year old Mr.X was brought to the out patient department with cough and easy fatiguibility on and off since 6 months, breathlessness since 2 months and worsening of breathlessness since 2 days. He was accompanied by his wife and son. Mr. X, a retired teacher, was a chronic smoker. He was a known patient of hypertension and appeared obese. He used to exercise regularly until 6 months prior to coming to hospital, when he developed exercise induced cough and breathlessness which he thought was due to asthma. Initially, his symptoms responded to inhalers, but later the symptoms continued to persist. He was on amlodipine for hypertension. The problem which has been identified to discuss in this essay is breathlessness. A detailed history was taken in Mr. X to evaluate causes of breathlessness. The history included history of chest pain, edema, giddiness, exertional breathlessness, breathlessness in lying down position, vomiting and epigastric pain. Cough was present through out the day and was productive. Mr. X had only exertional breathlessness. The breathlessness was graded according to the Medical research Council Dyspnea Scale (table-1). On examination, the patient appeared mildly pale. He had no fever. Pulse rate was 100 per minute, respiratory rate 30 per minute, blood pressure 140/90mmHg and saturations were 89 percent in room air and 94 percent with 3 liters of oxygen through rebreatheble mask. Examination of other systems were unremarkable. Electrocardiogram was normal. The initial investigations which were sent were complete blood picture and arterial blood gas analysis. Complete blood picture was normal

Philosophy Essay Example | Topics and Well Written Essays - 1500 words - 6

Philosophy - Essay Example If one can form the adequate and perfect idea, then absolute knowledge of God is viable. For Spinoza, to conceive an idea in its most adequate form, the mind needs, first and foremost, to undergo a long and strenuous process of self-transformation, the aim of which is to render itself adequate to the infinite intellect. Thereafter, the mind is able to intuit the concrete essence of a thing as Gods knowledge. Gods essence is eternal and infinite. By contrast, human knowledge is temporal and finite. To reach Gods knowledge, the human mind must transcend itself to the extent that it grasps Gods eternity and infinity. On knowing Gods essence, humans are, to a certain extent, as infinite and eternal as God is. In what ways can humans know the infinite and eternal aspects of Gods essence? Insofar as one knows the first causes of things, one understands the infinite of Gods essence as substance. Such formulation is not very illuminating. How are the first causes of things related to the infinite aspect of Gods essence? Even if infinity is tantamount to the first causes of things, how can one practically experience actual infinity so as to comprehend Gods essence? Spinoza suggests two kinds of infinity, the infinite of imagination and the infinite of reason. Presumably, the two infinities are related: one has to grasp, say, the infinite of imagination before proceeding to the infinite of reason . Within the context of infinity, God’s essence is eternity. Eternal existence is conceived to follow from the essence of the thing. Gods essence necessarily involves his existence; to know a things essence as Gods knowledge entails grasping its eternal existence as well. Humans exist and endure in time. How can they know Gods essence and enjoy his eternal existence? As finite modes, things are caused to exist. Things subsist in time; they come into existence and go out of existence. Through conceiving ideas, humans know things as